At Capgemini Consulting, I worked on projects for clients in diverse industries. From financial services to materials, from pharma to logistics, from industrial equipment to lighting. The team I worked in specialized in what we called ‘business model innovation’:“How can your company make more money in a different way?”.
After three years, I was headhunted to work for Simon-Kucher & Partners, a strategy and marketing consulting firm specialized in pricing, a niche in which they were and still are the best. Here I had the privilege to work with clients in software, media, professional services, ingredients, heavy machinery and many more. How to price butter, how to price memberships, how to price software, how to price a certificate, how to price a piece of machinery; there were so many client cases I have had the opportunity to work on. Simon-Kucher’s consultants were super thorough, very detailed oriented and laser-focused on how to make more money for their clients. To this day, I believe I still benefit from having learned to structure, be precise and meticulous to that level.
Five years passed and along came an opportunity at eBay to lead the Pricing Center of Excellence for all platforms globally. The next three years I would be working in countries across the world and for brands with each their own unique characteristics: from cars to real estate, from general classifieds to pets, from Sydney to San Francisco and from South Africa to the UK. I recruited a team of specialists (all former Simon-Kucher consultants), and ran price increase projects, designed pricing and packaging for new propositions, redesigned and launched pricing and packaging for existing propositions, conducted commercial due diligence, ran (post-acquisition) commercial integration and redesigned sales strategies. It was a dynamic time, not only in a geographical and cultural sense, but also in the breadth of the commercial spectrum that we ran projects on.